Which Single Element of Your Book Makes the Biggest Impact on Sales and Downloads? …psst! The Clue is in Your BLURB!

There’s an old adage in the advertising and marketing business which goes something like this – ‘people don’t buy products, they buy advertisements!’ Meaning: it’s the lure of a good advert which sells a product, not the product itself. It works the same in the book selling business — readers don’t buy books, they buy book blurbs: is yours making sales?

Need some Great Book Blurb for your next Book but tying yourself in knots trying? Let Bookzio help you…

So, you’ve finally finished the final draft of your much anticipated novel: Congratulations! You’ve edited it; proof-read it; come up with a great title; and finally your book cover design has arrived (perhaps you’ve even ordered a Book Trailer from Bookzio!) — you’re about to post your book to Amazon, your site, and everywhere else. But all of a sudden…

ROAD BUMP!

…what about your book blurb?

A Book’s Blurb (or description) is one of the most essential elements in a book sales process. Your potential readers ALWAYS read the blurb before buying or downloading your book. In sales terms it’s your book’s advertisement – Your cover appeals to the eye but your blurb sells to the heart!

The problem is, you’re a novelist, an author – not an advertising copy writer!

It’s one thing bringing your imaginative world to life within the pages of your novel, or applying your knowledge and expertise to a non-fiction book; but it’s quite another thing to change gears completely, and come up with the necessary blurb to sell your book to potential readers.

There are 2 main problems authors face when coming to their book blurb:

N

1. EXHAUSTION!

You’ve just spent weeks of your life, months or even years, writing your book – you’re too close to it to be objective enough to write good blurb.

N

2. COMBUSTION!

You’re a great author, but don’t understand – or perhaps don’t even like – sales writing! You enjoy writing books, but hate writing blurb!

Either way, your most important selling element suffers. And so do your sales!

So, how would you feel if an ‘expert sales copy writer’ took over, and simply wrote your book blurb for you? Imagine if you could just hand that little ‘road bump’ over to someone who you could rely upon to do the best possible job for you…

All of us, here at Bookzio, are marketing and promotions professionals, with a variety of writing and editing skills. Here’s something Yves Potvin, of Gardein International, wrote about working with me recently…

 

“Philip created many of Gardein’s most popular and successful promotions during the time he worked with us. He’s been a great guy to work with: a real team player, highly responsive and always full of ideas for getting our brand message across — he’s a creative writing machine!

Phil’s copywriting work on the Gardein brand and packaging achieved precisely the personality we wanted, with just the right touch of humor, and hugely contributed to the success of our record-breaking 30+ product range relaunch.”

Yves Potvin

CEO and Founder, Gardein International

Your book Blurb is like a dedicated sales person, standing outside the door of your store, ready to tell any passer-by the most exciting, intriguing and fascinating things about your book…

Who’s the best person for that job?

If you’re confident about your ability to write great Book Blurb, then you might be. But if you’d prefer to consult with a pro sales writer, who happens to run a very successful online book promotion service – look no further…

So, how would you feel if an ‘expert sales copy writer’ took over, and simply wrote your book blurb for you? Imagine if you could just hand that little ‘road bump’ over to someone who you could rely upon to do the best possible job for you…

 

My Offer to You

N

I'll send you a short form to fill out with your relevant book and story details.

N

I'll personally write your Book Blurb, of approximately 200-300 words.

N

I'll send it to you for your approval and comments.

N

I'll send you your first draft within 3 days

…and, because this is a completely NEW Bookzio offer, I’m asking you how much you want to pay!

If you’d like me to write your Book Blurb, make contact below:

How much would you pay for a Professionally Written Book Blurb?

I'd be happy to pay =